A legend born in 1927

Do you remember the Asba story? It all began in 1927 in Limeil Brévannes in the Paris region. Alfred Boudard, musician in Jacques Hélian's Great orchestra and genius handyman, builds a support to put his instrument away during breaks between two rehearsals.... The first "stand" in the history of music was born! And with it, the great adventure of ASBA.

The birth

1927

The birth

Alfred Boudard, musician and genious inventor, founds the A.S.B.A. company. (Alfred & Simone Boudard Accessories). The workshop then manufactures stands and mouthpieces for trumpets, music stands and sound effects instruments.

The Maison A.S.B.A.

1930-40

The Maison A.S.B.A.

Maison A.S.B.A. works with the new icon of Paris, Joséphine Baker, to make the percussion instruments for her new revue at the famous Parisian Cabaret Moulin Rouge.

Restart of activity

1947

Restart of activity

The activity restarts after the war to further develop drums and percussion instruments, at the time Jazz and be-bop arrive from across the Atlantic.

Revolution: the Revelation snare drum

1948

Revolution: the Revelation snare drum

Made of stainless steel, the first Asba snare drum has marked the history of drums in France and around the world. It was the predecessor of the later „Super Revelation“ with its famous adjustable strainer on both sides.

The Stars Years

1960-70

The Stars Years

The innovations are in full swing, including the Revelation snare drum with a strainer adjustable on both sides, the Gigogne drum set, the Charley foot tilter, two-tone congas, the Caroline bass drum pedal... Sold by Ludwig under license in the US, it will be a worldwide success. The greatest drummers of the time endorsed and played ASBA drums

The Caroline Pedal

1965

The Caroline Pedal

Invented in close collaboration with Daniel Humair, the Caroline pedal quickly conquered the world with its incredible inventiveness. Distributed in the USA by Ludwig, the pedal Caroline was a fantastic success. The greatest musicians of the time were equipped, including Mitch Mitchell, the drummer of Jimmy Hendrix. At the time, Marc Périn went to the US with a Caroline in a sports bag ... A few months later, it was adopted by all the great American drummers!

Conquering the world

1970-1980

Conquering the world

With the creation of the metal drums for Christian Vander (Magma) and the cymbal boom stand, A.S.B.A. crosses borders and further develops its international reputation. The kits and percussion are sold in more than 25 countries! Despite everything, the factory closes its doors in 83 due to lack of profitability as a result of competitors manufacturing in Asia…

The Revival Of The Brand

2016

The Revival Of The Brand

Passionate about the brand since his childhood (his first drumsticks were A.S.B.A. "Daniel Humair" when he was 7 years old), Guillaume Pornet decides to relaunch the brand and the drums manufacturing in France.

The return of A.S.B.A.

2017

The return of A.S.B.A.

At the invitation of Philippe Lalite, creator of the Baguetterie specialized store and organizer of the Paris Drum Festival, A.S.B.A. officializes its return by presenting 2 prototypes during the 2017 edition of the BagShow at the Moulin Rouge. All the stars present come on the booth. The welcome is very enthusiastic, the feedback very encouraging... Many articles are published on the Internet, Batterie Magazine devotes 3 double pages to the brand's return.

A.S.B.A. is back!

2018

A.S.B.A. is back!

Organization of the team, product development, design and manufacture of parts and shells, setting up of the website, creation of the manufacturing workshop in Lyon, collaboration projects with great artists... Asba is back!